© 2020 by David Sornberger | Port Perry, Canada | info@davidsornberger.com

New DJI Product Release - Transform Your World - August 13, 2019

DJI has been very busy lately. Less than a month ago they debuted the lightweight Ronin-SC gimbal for mirrorless cameras. Not long after, they released its new FPV Goggles.

According to a 15-second video posted on its official YouTube channel, DJI is gearing up to announce something new on August 13.

“One, two, three, get ready to set your creativity free.”

If you've viewed the video, it comes with the tagline, “One, two, three, get ready to set your creativity free.” The video teaser is more abstract than before and it doesn't include any views of the product in question which makes it very difficult to accurately determine what might be making its debut next week. Perhaps it will be the next generation Osmo Mobile smartphone gimbal.

Thanks to a new entry in a public FCC listing made on July 31, 2019, suggesting that a follow-up to last year’s DJI Osmo Mobile 2 could be on its way soon. Based on information in this listing, the gimbal’s handle appears to have been redesigned for the new model.

At this point, it's unclear what new functionality we can expect from the DJI Osmo Mobile 3. The Osmo Mobile 2 debuted at 1$129.95 which was under half the price of the $299 original. I would find it hard to believe that DJI could drop the price by a similar amount a second time.

A New Drone Announcement?

Don't hold your breath if you're expecting a new drone announcement by DJI on August 13. It appears that DJI will be releasing two new drones, the DJI Mavic 2 Pro+ and the DJI Mavic 2 Zoom+. However, they won't be taking to the skies until at least 2020. 

Drone rumour website Drone DJ recently reported that there's a "special section of the DJI website that lists the 'EU Declaration of Conformity' for each of their Mavic products. The screen capture below indicates the names of two new DJI drones, the DJI Mavic 2 Pro+ and DJI Mavic 2 Zoom+."

Image Credit: Drone DJ

This 'EU Declaration of Conformity' website includes all of the DJI products that have been assessed and "fulfill all the relevant requirements of all applicable product safety directives for the product to bear the CE mark". So, why would DJI place two unannounced drones on this list? It's possible they are legally required to put that information on the website for legal reasons, especially in this constantly changing landscape of drone regulations.

Increased Competition

Regardless of the new features in the new Osmo 3, it will have more competition within DJI's lineup this time around. Last year, they released the Osmo Pocket, which uses DJI's smallest 3-axis mechanical handheld gimbal. It takes photos in stunning detail, thanks to a 1/2.3-inch sensor, 80° FOV, and f/2.0 aperture. It can also shoot 4K/60fps video at 100 Mbps, slow motion video at 1080p/120fps 4x, and photos at 12 MP with a pixel size of 1.55 μm.